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USA Theatre Chains Refuse Indian Film Re-releases?

Team VC |Wednesday, 21 Dec 2022 - 3:54 PM

USA Theatre Chains Refuse Indian Film Re-releases?
USA Theatre Chains Refuse Indian Film Re-releases?

Fans Create Havoc In The Theatres, Create A Huge Problem For  The Cleaning Staff

The trend of re-releasing classic films has taken over the Indian film industry. The fans of these films are excited beyond words and flock to the theatres to catch their favourite movies in the theatre once again. The trend initially started with movies that lost out on theatrical revenue due to the pandemic but quickly changed to include classic-era movies.

However, it appears that the excitement of the fans is causing problems for the theatre management. In a classic Indian theatre tradition, movie-goers throw paper confetti into the air to celebrate the film's best scenes. Confetti flying across the screen is a rite of passage for the hero’s entry. 

Now, reports suggest that certain theatre chains in the USA are refusing to screen Indian re-releases. The cleaning staff at Cinemark, AMC and Regal theatre chains are protesting because picking up the confetti is proving to be a herculean task. It’s not easy to clean the theatre between every consecutive screening, and the workers are apparently worn out. 

If the reports are true, it might greatly impact the upcoming re-releases. Kushi, Pawan Kalyan’s romantic classic, is awaiting its re-release on the occasion of New Year. If the major theatre chains in the USA refuse to screen the film, Pawan fans in the country might lose out.

Updated date:  Wednesday, 21 Dec 2022 - 8:32 PM

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